Privacy Policy

Last updated: January 7, 2025

This privacy policy (“Privacy Policy”) describes the information, including personal information, collected by Playful Rewards, LLC (“we” or “our” or “us”), including our affiliates and subsidiaries, how we collect that information, how that information may be used, and with whom it may be shared when you use our Services (as defined below).

When we use the term “personal information”, we mean information that can be used to identify you.

References to “you” or “your” means the person accessing the Website and/or using our Services.

This Privacy Policy applies to your use of http://playfulrewards.com (the “Website”), participation in our surveys, or using other products or services we may provide (collectively, the “Services”) and information, including personal information, you may provide to us via the Website, the Services, including, without limitation, information you provide in our Website chat feature, or information, including personal information, you provide to us via email or telephone. If you do not agree with this Privacy Policy, then you must not access or use the Services.

This Privacy Policy tells you about:

• Our details
• What information do we collect and how is it collected?
• How will we use your information and on what legal bases do we use personal information?
• How is my information shared?
• What are my options?
• Can you access your responses?
• Notice to children
• Use of cookies and device IDs
• Log files
• Third party links, Applications, and Websites
• Protection of your information; Retention
• User feedback
• Where will we transfer your information?
• Notice to individuals in the EU/EEA/UK
• Notice to California, Virginia, Connecticut, Colorado, and Utah residents
• Do-not-track disclosure; third-party tracking
• Changes to our Privacy Policy
• Contact information

Our details

Playful Rewards, LLC is a mobile app that rewards users for engaging with offers and surveys. Our registered office address is:

525 Junction Rd Suite 6500, Madison, WI 53717

If you have any questions about how your data is kept or if you wish to exercise one or more of your rights in regard to the data we keep on you, please contact:

Tom Hammond
Email: tom@playfulrewards.com

For the purposes of data protection law, in respect of personal information of persons who are contacts of our clients (e.g., market researchers and developers), we shall process personal information as a data processor on behalf of our clients, who use our Services to conduct market research surveys. If you are a contact of one of our clients, our client’s privacy policy, rather than this Privacy Policy, will apply to our processing of your personal information.

As described in the section below entitled “How is my information shared?”, we may share your personal information with other organizations, such as our customers, that may receive and process your personal information as a controller in their own right.

What information do we collect and how is it collected?

We may collect different types of information depending on your use of the Website and/or our Services. We’ve outlined these practices based on whether you are a website visitor, a market researcher, a developer, or a survey respondent.

Website Users

We may collect personal information from you, including your name and email address, when you submit a message to us via our “Contact Us” online form. We may use this information to respond to you or to send you offers (e.g., an offer to take a survey on a different device).

We may also collect personal information about you that you choose to provide to us when you submit a CV, including your name, address, phone number, email address, previous employment, educational background, a list of references, and any other information you choose to provide when you submit your CV to our recruitment team.

We may also collect information that you choose to provide as Feedback (as defined below in “User feedback” section).

Researchers and Developers

We collect registration information about you. In order to use our Services, you have to register and create an account providing your email and password.

Your registration information is kept securely and not disclosed to any third party for any other reason than the ones specified hereunder (see “How is my information shared?” section below). We may use your registration information for contacting you occasionally (e.g., for platform announcements, account activation).

We may work with third-party service providers to provide maintenance services, data analysis, service hosting, and other services for us. These third parties may have access to or process your registration information, including personal information, as part of providing their contracted services to us. We require these third-party service providers to agree to only use the information we provide them for the purpose for which it was provided.

Playful Rewards, LLC does not collect or store payment information or other information submitted as part of your payment for the Services. If you are a developer, we only collect your PayPal email address if you use our Services in your apps and/or games. Payment information is collected and processed by our third-party payment provider, PayPal.

Survey Respondents

Generally, we collect the responses that you submit to our multiple-choice surveys on behalf of our customers. In certain instances, we may ask if you want to provide your contact information (i.e., email address and/or mobile phone number) for additional follow-up or so you can log in to our Services from multiple devices.

Playful Rewards maintains this information in a database and may use this information to invite you to participate in future surveys. Your decision to participate in future surveys is completely at your discretion. That is, you have no obligation to complete this or any future survey. For more information on how to change your preferences, see “What are my options?” section below.

We collect information about you—the individuals who participate in, or are invited to participate in and/or respond to, any of our surveys (collectively, the “Survey Respondents”)—from and under the direction of our customers and we share that information with our customers. If you are a Survey Respondent and have any questions or concerns regarding our customers’ privacy practices, or if you seek access to or wish to correct, amend or delete information, you should contact the entity from whom you received a survey.

The types of personal information we may collect via our surveys include your name, IP address, email address, zip code, address, phone number, demographic information (age, household income, family size, highest education completed), product preferences, and any other information you choose to provide. In some cases, health information, information regarding race or ethnic origin, political opinions, religious beliefs, membership information, and gender may also be collected.

We may also collect usage information and device data. For more information about our practices, see the “Use of cookies and device IDs” section below.

We may also use aggregate personal information and statistics for the purposes set forth in the “Can you access your responses?” section below.

How will we use your information and on what legal bases do we use personal information?

In general, we use your personal information to accomplish our business and commercial purposes, including for marketing, transactional purposes, or to otherwise enhance our business practices and our services to you. More specifically, we may use your personal information:

• To provide the website to you (including to process registration with the Website). This is in our legitimate interest (i.e., the provision of the Website to you).
• To provide you with the services we offer (including to process and deliver surveys, survey responses and rewards, to process, analyze and develop survey data for use with the Services and our customers). This is to perform a contract between you and us.
• To communicate with you and other individuals and to carry out your requests and respond to your communications. This is to perform a contract between you and us.
• To carry out our obligations arising from any contracts entered into between you and us. This is to perform a contract between you and us.
• To notify you about changes to the Website. This is in our legitimate interest (i.e., the provision of the Website and Services).
• To audit and monitor the use of the Website and to improve the quality of the Website, our Services, surveys and the delivery of our surveys through the Services. This is to perform a contract between you and us.
• To manage comments, questions and requests. This is to perform a contract between us (i.e., the provision and support of the Services).
• To carry out satisfaction surveys and analysis. This is pursuant to a contract between you and us so we can effectively improve our provision of Services to you.
• To provide you with information about the Services we offer in accordance with your preferences as indicated (this may include sending you other surveys or information about products or services of a promotional partner on that partner’s behalf), including any marketing consent preferences. We can do this based on your consent.
• To comply with any legal or regulatory obligations (including in connection with a court order and establishing, exercising or defending legal claims). This is in our legitimate interests (i.e., protection of our business, employees and customers) and for compliance with legal obligations to which we are subject.
• To enforce or apply the agreements concerning you (including agreements between you and us). This is in our legitimate interest (i.e., protection of our business, employees and customers).

We may request your consent in circumstances where a legal justification over and above legitimate interests is required by applicable law (e.g., in relation to our use of certain cookies).

How is my information shared?

The information we collect via surveys is typically used in aggregate form to help companies (our customers) understand marketplace needs as well as to create and deliver better products and services.

We analyze and aggregate your responses to find insights and trends in groups of responses, for advertisers, market researchers, and polling parties, such as for election estimates or product preferences.

We may share the survey responses and response metadata (collectively, the “Response Data”) and related information with survey developers and researchers (i.e., our customers). We may aggregate your Response Data with Response Data collected from other users through the Services and share such aggregated data with third parties, including our advisors, investors, and/or customers. Additionally, we may share Response Data we collect with third parties in connection with the use and operation of the Services and other aspects of our business (e.g., with our customers, agents, advisors, consultants, advertisers, business partners, investors and/or vendors).

When you supply any personal information, such as an email address or phone number, during the course of completing a survey it may be shared with a third-party company who has been hired by us to provide services to help us with our business activities such as product fulfillment, hosting, and follow-up information. For example, we use Amazon Web Services as our cloud service provider for data storage. These companies are authorized to use your personal information only as necessary to provide these services to us. Participation in these surveys is completely voluntary and you therefore have a choice whether or not to disclose such information.

We reserve the right to transfer any information we have about you in connection with a sale, merger, consolidation, change in control, transfer of assets, reorganization or liquidation of our business.

We also reserve the right to disclose your information, including personal information, as we believe, in good faith, is appropriate or necessary to take precautions against liability; to protect Playful Rewards, LLC and others from fraudulent, abusive, or unlawful uses or activity; to investigate and defend ourselves against any claims or allegations; to assist government enforcement agencies; to protect the security or integrity of the Services and our other property; to correct technical problems and malfunctions on the Services; or to protect the rights, property, or safety of us, our users, or other persons or entities. We may disclose your information, if required to do so by law or in the good-faith belief that such action is necessary to comply with state and federal laws in response to a court order, judicial or other government subpoena or warrant, or to otherwise cooperate with law enforcement activity or other legal process.

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Contact information

If you have any questions about this Privacy Policy, Playful Rewards, general online and mobile practices, or how we survey, please feel free to reach us at:

Tom Hammond
Email: tom@playfulrewards.com
Playful Rewards, LLC
525 Junction Rd Suite 6500, Madison, WI 53717

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